Traders Hoping UGRO isn’t the Last Big Entertainment Play of the Week

Published Mar 24, 2026, 12:59 PM

Denver, Colorado – It’s been a relatively slow news day in the markets, which may allow Paranovus Entertainment Technology (NASDAQ:PAVS) to steal the spotlight, as traders look for momentum plays. Some market participants are hoping PAVS could mirror the recent surge seen in urban-gro, (NASDAQ:UGRO).

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The catalyst behind UGRO’s breakout was the announcement that Innovative Production Group (IPG) would expand its T20 cricket footprint across Sri Lanka, Malaysia, and Zimbabwe after completing a strategic all-stock merger with Flash Sports & Media. Through this transaction, IPG’s portfolio, including commercial rights to leagues such as the Lanka Premier League (LPL), has been integrated into UGRO’s NASDAQ-listed structure, signaling a shift toward institutional-scale governance and growth.